Invest Canada'23

AT A GLANCE

63

recipients across North America

87%

claim rate

$1,240

in charitable donations

CVCA thanked the Invest Canada 2023 speakers with an Unwrapit gifting experience. With speakers travelling from across Canada and the United States, a branded Unwrapit experience was the perfect way to show appreciation in an aligned and sustainable way.

Campaign Requirements

Brandable gift experience
Reporting capabilities
No international shipping
Addition of and charities and associated foundations

Campaign Gift Options

David Suzuki Foundation
Rick Hansen Foundation
The Upside Foundation
SpaFinder
Indigo
UberEats
App Store & iTunes
Apple Gift Card

Objectives

The CVCA team was searching for a gifting solution that was engaging, branded and personalized to the recipient. With recipients travelling from across North America, digital, locally redeemable gifts were important.

Solutions

The Unwrapit experience created was branded using the event brand assets, and customized with a message of appreciation for each speaker. The experience included a list of curated gift options, redeemable in both Canada and the Unites States.

These gift options also included social impact gifts to support the Foundations founded by some of the keynote speakers (i.e. David Suzuki and Rick Hansen.)

Results

With a final claim rate of 87%, this speaker campaign was very well received. Many recipients (57%) opted for the charitable donation, resulting in $1,240 donated to charities featured in the experience. A fun, engaging and thoughtful gifting experience was created for the speakers and a perfect way to show meaningful appreciation.

Working with Unwrapit to provide gifts for our conference attendees was an absolute pleasure. This new and fun approach to engagement through virtual gifting elevated our event and helped us with our green goals. They not only provided fantastic gifts but also supported our goal of giving back to the community through a charitable donation option. The team at Unwrapit ensured every detail was perfect, from selecting gifts to managing donations, making the experience not only successful but also impactful. Thank you, Sophie and Lindsey for your exceptional service and for helping us bring our event experience to the next level. We look forward to partnering with you again in the future.